FILA

ADRIANO, PAOLO E QUELLE DUE MAGLIETTE ROSSE
18 December 2021

ADRIANO, PAOLO AND THOSE TWO RED POLO SHIRTS

In the FILA SPORT tradition, colour is a pivotal concept, worn by athletes in order to customize their feats. As an emblematic witness of it, since the…
27 November 2021

LABELS: CASHMERE

Is defining ‘legendary’ a fabric excessive? If it’s about cashmere, it’s not! The origins of this fiber blend into myth, in the evoking of emperors from the…
LA PAROLA ALL'ORIGINE
17 November 2021

THE WORD AT THE ORIGIN

What if the origin was kept in the word? It seems to be there, on the desk plenty of papers and lit by the sun passing through…
10 November 2021

SOURCES: BUSINESS CULTURE

In common perception, the word ‘Italy’ often rhymes with culture. The greatness of our country is preserved in museums of worldwide famous museums, but deserves to be…
3 November 2021

TWENTY-FIVE YEARS LATER: GRANT HILL AND THE GH2 SHOES

Bold, squared, excessive: despite the adjective ‘chunky’ has no univocal translation, the fashion universe has adopted it to describe a type of sneakers among the trendiest ones…
6 October 2021

Meet the designer: Pierluigi Rolando – 13

The end of the Seventies marked the conclusion of the first important moment in FILA SPORT history, but Pierluigi Rolando couldn’t enjoy it in the best way.…
29 September 2021

Bi-O: THE REPORT

FILA’s history is made of clothes and people too. The success of events such as Bi-O, the weekend we spent between Biella and Oropa last September 24,…
15 September 2021

Courtside: Filippo Casini and Giovanni Zuanelli

A recurring trait in FILA history is its ability in connecting sport practice with artistic expression. It’s the reason why last Spring we launched ‘110 modi di…
8 September 2021

Courtside: Sophie Bourkab and Stefano Baù

A young farmer cuts the grass in his fields under the sun of an early Spring day. He’s not alone: he’s surrounded by young gymnasts, training in…
1 September 2021

UNDER THE BEACH UMBRELLA: THE ATLAS OF OLYMPIC DREAMS

After a long, troubled gestation, the 2020 Tokyo Olympics have just taken place, remembering the whole world that the strength of sport is to make people dream.…