3 March 2021
Today, the myth of FILA lives thanks to the most refined digital technologies, but we have to think it isn’t always been like this. A specific category…
24 February 2021
Few people know that the motto ‘Less is more’, commonly referred to Mies van der Rohe, was actually invented by another genius of 20th century’s architecture, Peter…
18 February 2021
In 1975, also thanks to FILA’s growing success, America appeared as an adventure to face without fear, especially if we consider the appreciation for the Brand overseas.…
20 January 2021
But here I am, I’m here, I am matter shaping itself in an artist’s hands. I’m observing him at work, not everyone has the privilege to get…
13 January 2021
Am I dreaming? In this silence-soaked room, it’s a doubt that often comes to me. I observe the faces of the athletes on the walls, their arms…
30 December 2020
2020 has been a turning point. As a Foundation celebrating its first tenth anniversary, it has been fundamental to understand the resources and potentialities we had, and…
3 December 2020
In 1974 WHITE ROCK, the first sportswear line entirely devoted to mountain lovers, was launched with an international promotional campaign, through which FILA aimed to challenge tradition…
12 November 2020
Tradition is to keep the fire alive, not worhipping ashes Czech composer Gustav Mahler said once. That’s it: in the year of the health emergency that led…
4 November 2020
Thus Pierluigi Rolando started working on the winter line, with his own, special technical skills. The very first step for him was to develop a warm, soft,…
28 October 2020
Steveland Morris – this is his real name – was born in Saginaw, Michigan, on May 13, 1974: his was a too precocious childbirth, that caused the…
