BOOK YOUR VISIT
All visits are led by the museum’s cultural mediators—professionals specialized in promoting a participatory and curious approach to the brand’s history, encouraging dialogue and engagement with the public.
Opening hours: Monday, Thursday, and Friday from 10:00 AM to 12:30 PM and from 2:00 PM to 4:30 PM.
Free admission with mandatory reservation.
It is possible to visit the exhibition “Rally della Lana 1973–2023” at the FILA Brand Experience Center during opening hours.
Special opening with free admission on Saturday, May 30, from 10:00 AM to 5:00 PM.

