The end of the Seventies marked the conclusion of the first important moment in FILA SPORT history, but Pierluigi Rolando couldn’t enjoy it in the best …
The Seventies have represented a lucky moment for the evolution of society. In the sporty realm, for example, Italy has witnessed crucial changes, endorsed by FILA …
In 1877 – few years after the launch of WHITE LINE – Pierluigi Rolando was still honored for how he renewed tennis style. In his memoir …
Talking about Italian hiker, Pierluigi Rolando referred – not without self-satisfaction – when, back from climbing, he revealed that he loved the horizontal white line placed …
The first is related to December 18th of that year, when Paolo Bertolucci and Adriano Panatta took over the Davis Cup in Santiago, Chile, in a …
During the mid-Seventies the rise of FILA SPORT grew at an exponential rate. The athletes sponsored by the brand kept on winning at the most important …
In 1975, also thanks to FILA’s growing success, America appeared as an adventure to face without fear, especially if we consider the appreciation for the Brand …
But here I am, I’m here, I am matter shaping itself in an artist’s hands. I’m observing him at work, not everyone has the privilege to …
In 1974 WHITE ROCK, the first sportswear line entirely devoted to mountain lovers, was launched with an international promotional campaign, through which FILA aimed to challenge …
Thus Pierluigi Rolando started working on the winter line, with his own, special technical skills. The very first step for him was to develop a warm, …
